Digital signage is a sub segment of signage. Digital displays use technologies such as LCD, LED and Projection to display content such as digital images, video, streaming media, web pages, weather data, restaurant menu, or text. They can be found in public spaces, transportation systems, museums, stadiums, retail stores, hotels, restaurants, and corporate buildings etc., to provide wayfinding, exhibitions, marketing and outdoor advertising. The Transparent Digital Signage has the characteristics of innovation, technology leadership and matching market demand, which is favored by some high-end customers. It is transparent, light, easy to install, energy-saving and environmentally friendly, and can be widely used in e retail & hospitality, automotive & transportation, media & entertainment and others. Although the Transparent Digital Signage is still facing problems such as luminous consistency, stability, clarity and transparency, it is still a long way from the real popularity.
Top 10 manufacturers accounted for 55.98% market share in 2019.
The global Transparent Digital Signage market was valued at US$ 226.6 million in 2020 and it is expected to reach US$ 3199.2 million by the end of 2027, growing at a CAGR of 46.0% during 2021-2027.
The research report has incorporated the analysis of different factors that augment the market’s growth. It constitutes trends, restraints, and drivers that transform the market in either a positive or negative manner. This section also provides the scope of different segments and applications that can potentially influence the market in the future. The detailed information is based on current trends and historic milestones. This section also provides an analysis of the volume of production about the global market and about each type from 2016 to 2027. This section mentions the volume of production by region from 2016 to 2027. Pricing analysis is included in the report according to each type from the year 2016 to 2027, manufacturer from 2016 to 2021, region from 2016 to 2021, and global price from 2016 to 2027.
A thorough evaluation of the restrains included in the report portrays the contrast to drivers and gives room for strategic planning. Factors that overshadow the market growth are pivotal as they can be understood to devise different bends for getting hold of the lucrative opportunities that are present in the ever-growing market. Additionally, insights into market expert’s opinions have been taken to understand the market better.
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The research report includes specific segments by region (country), by manufacturers, by Type and by Application. Each type provides information about the production during the forecast period of 2016 to 2027. by Application segment also provides consumption during the forecast period of 2016 to 2027. Understanding the segments helps in identifying the importance of different factors that aid the market growth.
Segment by Type
- LED Type (See-through Type and Film Type)
- OLED Type
Segment by Application
- Retail & Hospitality
- Automotive & Transportation
- Media & Entertainment
- LG Electronics
- Planar Systems (Leyard)
- Shenzhen NEXNOVO Technology
- Shenzhen AuroLED Technology
- LED-Hero Electronic Technology
- YDEA Tech (shenzhen)
- Pro Display
Production by Region
- North America
Consumption by Region
- North America (United States, Canada)
- Europe (Germany, France, U.K., Italy, Russia)
- Asia-Pacific (China, Japan, South Korea, India, Australia, China Taiwan, Indonesia, Thailand, Malaysia)
- Latin America (Mexico, Brazil, Argentina)
- Middle East & Africa (Turkey, Saudi Arabia, UAE)
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